About Etrala

Pioneering in Eco-production and made in the UK, Etrala London designs high-end limited and ethical collections. Each piece is handmade in London using 100% natural fabrics, such as pure silk, British wool and organic cotton. The company uses a “Slow Fashion Concept” and only produces as per demand to reduce surplus stock and wastage. Each piece is manufactured with a focus on delivering the highest quality standards possible.

Maria & Emilio (Spain, 1983) are co-founders of the company Etrala Ltd.  After 12 years being a couple, they decided to combine their career paths and move to London to achieve their dream of starting their own business, a fashion Label. They founded Etrala London in 2011.

Maria graduated in Environmental Engineering in Seville and after a few years working in this field, decided to study a MA in Fashion Design at IED Madrid. Emilio graduated in Business in Seville and then studied his MBA at IE Business School (Madrid). With a deeply entrepreneurial spirit, he has always aimed to set up his own business in the luxury sector. Nowadays, Maria works as the creative director of the brand, and Emilio runs the business development area.